A client of mine was thinking about starting a business, and asked me how big an overdraft she needed to ask her bank for. After talking through her plans, we agreed that the overdraft was a safety net, not a requirement and that, ideally, she ought not to make arrangements to borrow money she didn’t need.
I have been very lucky to work with a number of entrepreneurs and business owners. If I had to identify a common characteristic, it is a simple determination to succeed. Not necessarily financially, but in getting their product, service, or message, out there. It never seems to matter how much they have in the bank, their passion to succeed leads them to find innovative and often unusual ways to achieve their goals.
Passion really is a form of currency. To illustrate this, I can remember presenting to a bank for a significant loan to support a business. On paper, the business was in trouble. It was losing money, it was losing good staff, and it had issues with its governance. What it did have was a charismatic leader who conveyed a tangible sense of passion to succeed. Failure simply wasn’t an option. The bank was convinced, and the loan was granted.
If passion is a form of currency, then starting with little cash is no bar to success. The ideal combination is a sound business plan, presented with passion.