Your Financial Business Support » perception http://www.yourfbs.co.uk Ed Hart provides Financial Business Support that's right for You Thu, 26 Aug 2010 09:16:21 +0000 en hourly 1 http://wordpress.org/?v=3.0.1 What do you know? http://www.yourfbs.co.uk/what-do-you-know/ http://www.yourfbs.co.uk/what-do-you-know/#comments Fri, 13 Feb 2009 14:27:59 +0000 EdHart http://yourfbs.co.uk/?p=330 We have much to thank Donald Rumsfeld for. Although mocked for his listing of “what he knew he knew”, “what he knew he didn’t know”, etc, this analysis of your situation can often distinguish perception from reality.

Compiling a list of things that you know you know about your business might seem like a waste of time, but put it beside a list of things you don’t know about your business, and you might surprise yourself just how many things you suspect, but aren’t sure about.

If you aren’t sure about it, then you don’t know it.

And then ask yourself, what are you doing to find out?

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