I was told a story over the weekend about someone who said they worked in shoe shop. It sparked a debate about whether the person was in sales, or in customer service.
Unless you are confused, I would think that if you walk into a shoe shop, the chances are that you already want to buy shoes – and that what you want is excellent customer service.
A good salesman will sell you something you didn’t want. A good customer service person will make sure you are happy buying what you already wanted.